Dealing with rejection


One of the most challenging things to deal with as a solopreneur is rejection. It is incredibly hard not to take rejection personally when you are the only one in the business. It is also hard not to get caught up in the negative self talk that inevitably follows a client deciding to no longer work with you.


There isn’t an entrepreneur out there who hasn’t had to deal with this. We all develop our own ways of managing it. The important thing is to deal with it constructively and not let it control you and your business. 


Try not to take it personally. This one is tricky because many of us are our business so when someone fires you or complains, it is almost impossible to not feel like it is aimed at you. Remember that you are in a business relationship, they are your client, not your friend. 


Learn from it. Every client interaction is a chance to learn. Find out why your client is leaving or why they are unhappy. Use their feedback as an opportunity to learn.


Don’t get too caught up in. It can be devastating to lose a client, especially if the financial impact is large. Allow yourself to feel the negative emotions but then move on. Dwelling on the negativity will not help you at all and will probably end up doing more harm than the lost client did.

Focus on the positive. There is always something positive to focus on. Perhaps the client was taking up all of your time, now you have time to focus on building your business and finding your ideal client. Maybe you weren’t doing work you enjoyed and now you are able to go back to doing what you love.

Do you have anything to add?

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1 thought on “Dealing with rejection”

  1. This is a great post, Laura.

    I’ve always struggled with it.

    If you haven’t yet, read The Obstacle Is The Way by Ryan Holiday. It’s a brilliant book that deals with this exact thing in many different contexts.

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